Dusko Knezevic

Belgrade Bank Academy, Serbia;

Mediterranean University, Montenegro

dk@atlas-g.com

ORCID 0009-0006-6537-4590

The impact of technologies on leadership styles in Southeast European counties

Abstract. This paper focuses on analyzing the range of factors that influence the transformation of leadership styles by technologies. The aim is to evaluate the level of transformation achieved by influence of technologies in certain post-socialist countries in Southeastern Europe (SEE). The theoretical part of the research identifies two sets of factors (endogenous and exogenous) that are important in understanding the influence of technologies on leadership transformation. Key factors were identified, including readiness of organization, perceived-easy of use, customer pressure, law regulations, and leader’s attitude. In the quantitative section of the research, the impact of these factors on the transformation of leadership styles was evaluated. The hypothesis is that these factors significantly impact leadership style transformation in the selected countries, and by understanding their advantages, leaders can improve their performance. The multiple linear regression method was used to research the perception of the impact of selected factors. A mathematical model based on multiple linear regression analysis was created to explain the relationship between the dependent variable (the level of transformation of leadership style) and the selected independent variables. The results have confirmed the validity of the hypothesis and, consequently, the selected factors have the high influence to the transformation of leadership styles in the analyzed countries. The study concludes that the evaluation of the current status of selected factors presents opportunities that leaders should consider to survive the effects of globalization and open markets. The selected factors explain the situation in leadership to a great extent in the observed countries.

Received: May, 2022

1st Revision: February, 2023

Accepted: June, 2023

DOI: 10.14254/2071-8330.2023/16-2/8

JEL Classification: O30, O32, M10

Keywords: leadership style, technology, transformation, South-Eastern Europe (SEE) countries